LISTING
Making the decision to sell your home can be overwhelming. Reach out early in the process so we can lay out and discuss all your options together. As a local expert, I offer insight into the rental and investment potential of the home. After close consideration, if you decide it’s best to sell, listing with me provides you multiple advantages.
ADVANTAGES OF LISTING WITH ME
ACCURATELY PRICING THE HOME
The best time to draw in prospective buyers is right when the home hits the market. Overpricing a home runs the risk of reducing your buyer audience right out of the gate. Even worse, some buyers perceive a home that’s been on the market for too long as a “red flag”. I run a deeply thorough comparative market analysis that goes beyond simple square footage and number of bedrooms. I adjust for factors such as upgraded flooring and fixtures, and additions like backsplashes and countertops. This maximizes the value of your home without the dangers of overpricing.
COMPLIMENTARY STAGING
According to a 2021 research study conducted by the National Association of Realtors, 63% of agents said that buyers believed homes should look like they were staged on TV shows. Furthermore, 82% of buyer's agents say staging makes it easier to visualize the property as a future home. And, in a 2021 RESA study of 4600 staged homes, 73% sold for over asking.
Clearly, staging is important. Complimentary staging is included with all of my listings. Head over to Staged to Sell to view some of their staging work. Pictures speak much louder than words!
ATTENTIVE, EXPERIENCED COMMUNICATION
I will not only juggle communication between buyers and sellers seamlessly, but also between law firms, mortgage brokers, and inspectors. Information is always processed quickly and transparently - no guessing games. This relieves my clients of so much stress!
PREPARING YOUR HOME TO SELL
After we decide upon a listing price, I ask the owner of the nationally awarded staging company, Staged to Sell, to perform a preliminary walkthrough of the home. This provides the client guidance to prepare for staging, while suggesting organizational and decluttering efforts along the way. Clients can choose to do as much or as little as her guidance proposes, but experience shows that this is a crucial, differentiating step that will set your home apart from all others on the market.
COMPLIMENTARY PROFESSIONAL PHOTOGRAPHY PACKAGE
Tired of seeing dark iPhone photos while viewing homes online? Me too! All my listings include a comprehensive professional photography package that will beautifully showcase your home. Factors like proper lighting and staging historically draw in buyers (and exceptional offers) much faster. As part of the same 2021 NAR research study, buyer’s agents agreed that having photos (83%), videos (74%) and virtual tours (73%) of a staged home available was more important since the beginning of the Covid pandemic.
LONG-TERM CONNECTIONS
My goal is to create and foster long term relationships with my clients. Need the number of a good handyman six months after closing? Reach out to me. Have a question about insurance two years later? Reach out to me. Want to purchase a second home or investment property three years later? Reach out to me! You are not just a one-time transaction to me: you are a meaningful and valued client for life.
“We thoroughly enjoyed working with Joy as she made selling our home a stress-free experience… Joy walked us through the process and answered our many questions in a timely manner. She is sweet and soft-spoken yet masterful as a selling agent. When we were eager to accept our first offer (at asking), Joy was there to remind us that it was in our best interest to wait until the end of the weekend. Of course, she was right, and our house sold for over asking. Joy is a pro. If you place your trust in her, she will come through for you.”
— Van & Diane T.